These 4 Hidden Truths About Titles Will Make You Rethink Titles in 30 Days!

Some titles I love:

What do these titles have in common? They tell you absolutely nothing about the work. Some of them are even a little misleading. There Will Be Blood? I mean, okay, there does end up being some blood in the movie. But it’s hardly a bloody film.

Nonetheless, it’s an awesome title. A few reasons:

1. There is a thick, dark liquid that is essential to (modern) life present throughout the film: oil. The title creatively associates the substance circulating through human veins with that underneath the Earth’s surface. As with humans and blood, the Earth spills oil when punctured. In both cases, it is usually a tragedy and often mixed up with violence.

I could make more oil/blood associations – the point is that it only occurs to me to do so because of the film’s title.

2. Exodus 7:19:

Then the LORD said to Moses, ‘Say to Aaron, ‘Take your staff and stretch out your hand over the waters of Egypt, over their rivers, over their streams, and over their pools, and over all their reservoirs of water, that they may become blood; and there will be blood throughout all the land of Egypt, both in vessels of wood and in vessels of stone.”

This is the first of the ten plagues, sent upon the Egyptians for worshipping a false idol.…

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